We let the Web Design Trends 2014, reminisce and show what trends we expect Webworker in 2014.
Who recently risked a glance at the calendar, see clearly: The year 2013 is drawing to a close. It was an eventful year – also in terms of web technologies. We may have many exciting developments and many of them will see each other again in a similar, modified or further developed form in the next year. What the Web expected in 2014, we have summarized for you here.
1) Mobile Web, Mobile First, Mobile Everywhere
Responsive Design Template shop goods (image: Store goods)
The trend of mobile Internet use is obvious. Whether in the subway, in the waiting room, in traffic, at Christmas dinner with the in-laws or in the smallest room: is almost always the tablet or mobile phone here and in use. People with smartphone you can see now more common than newspaper readers. Thus, any forward-looking website is bound to be ready for it, the small terminal – whether iPhone, Android, Surface or iPad – to use.
However, the use of mobile devices is not limited to entertaining situations like waiting at the supermarket checkout or on the bus. It is therefore an immense challenge with Responsive to meet the needs of all users and approaches such as Mobile First.
2) With responsive web design in the future
The direct consequence of the Mobile Web trend is that responsive web design has become the de facto standard for web development and will play in the future in addition to the development of special mobile-only solutions play an important role in the development of web projects. Although many already see themselves as Responsive web design masterminds, this issue still carries a lot of potential: Almost daily new tips and tricks for developing responsive websites out, expand our capabilities, so far solve insurmountable problems and new challenges in the design, layout and development are. A trend that is expected to continue next year.
3) More than just a Buzzword: Mobile First
Mobile First was the buzzword of 2013 when it came to working with responsivem web design. Often very rarely implemented and still an important approach for a future-proof and moderene website. For those who still have some catching up: Taking Mobile First one understands the technical implementation of a responsive website with a focus on mobile devices. The “backbone” of the website is therefore initially be delivered only in their “mobile form”. One then finds, appropriate techniques, it is a tablet or a desktop device to the client, it dynamically loads according to the respective resources for the terminal. Although it sounds simple, develops in some project for the big Challenger. But the work well worth it: we do not want to wait unnecessarily resources our mobile users that are not shown anyway. Again, we can in 2014 can expect exciting solutions for technology and workflow.
4) Off Canvas
Facebook uses the off-canvas pattern. (Picture: placeit.net)
Off-Canvas is a special kind of responsive design. If you have previously content unterainander arranged at a small screen size in a column, thus generating a long scrollable page, can target the non-visible area of the viewport are eye uses with off-canvas. Thus, only a part of the complete website is always shown, incidental elements such as navigation or sidebar are placed on the sides and appear only when needed. A very elegant solution, in order to provide all content on small screens available.
But also for other devices, this approach is conceivable, such greatly reduced sites with a lot of freedom that represent important elements “off canvas”. The result: Graphical elements and typography are important and the additional interactivity that is created by the retractable elements, web designers achieve a modern effect.
5) Responsive Images
Responsive Images are a difficult issue. There are numerous solutions for the delivery of the “right” images for the respective terminal. However, a solution that bridges the gap between simple implementation and the necessary functionality, there is not unfortunately. But even here, the world is not standing still. The hope of a good all-round solution for responsive images in 2014 is therefore not unjustified.
6) Minimalism very large
(Screenshot: SAP Mobile Consumer Trends)
The world is flat again. The reduction of content in the last year has become a veritable epidemic. Windows 8 UI, iOS7 and numerous web projects do present, it can be as beautiful minimalism. Instead skeuomorphistisch elements – ie reality as possible – to display is more episodes set to “flat”, mostly monochrome color surfaces and placed especially great importance to proportions, typography and readability. “Form follows function” is the motto here. With flat design, the phenomenon then also has a name and is hopefully for web designers now an integral companion in your daily work on the Web.
7) Grand entrance for typography
Design trend “oversized typography”. (Screenshot: ZURB )
The typography adapts to the development of flat-design scene. Larger fonts can be found in more and more projects and thanks Webfonts shine more and more sites with exciting typography blends that break from the usual “Arial Helvetica scheme”.Ideally, offers the unique typography in addition to a better usability and a personal recognition, thus contributing to a pleasant variety of upcoming projects in.
8) One-page design
One-pagers are among web designers currently very popular. All contents of this site will be located on a navigable website in itself. Especially for projects where a traditional division would lead to short bottoms, this is a good alternative. One-pagers are a good way for storytelling and can become interactive web-highlights in combination with parallax scrolling.
9) Parallax Scrolling
An interactive infographic of a special kind (screenshot: NHS )
Either you love it or you hate it. The technique originated in the video game design and serves to distribute the scroll speed of different objects on several levels. This creates exciting effects, their diversity is in principle unlimited.From simple image transitions to interactive stories, almost anything is possible with this technique. We are looking forward to the parallax scrolling projects, hosting the 2014 for us.
Storytelling is a powerful communication tool. If we succeed in business, to captivate their customers with a core idea or story, they achieve a much higher participation and authenticity that arise for clients in the ideal case in positive emotions, interactions, and a general satisfaction.
Classical information sheets are more into the background. The “old-fashioned” “Read-It-On-The-Our website concept” will therefore play a secondary role.Storytelling is an effective and exciting way to reach new audiences and to connect existing target groups even further with our own company in the new year.
11) Full-Scren design
What need Flash was formerly possible, reality is with modern web technologies now for each terminal become. Sites with fixed sizes are a thing of the past and will be replaced with impressive photos, videos and design elements from full-screen web sites. Of course, the “classic website” is thus not pensioned. For storytelling and an impressive, interactive presentation and user guidance are full screen pages, the tool of choice. As the saying goes? “A picture is worth a thousand words.” Are these then also matched to the text and the rest of the design, the attention of the user is almost guaranteed.
12) Photographic Web
With the full-screen design, the concept Photographic Web is associated. You see it again and again: High-resolution photos take in many web projects much space, cope. Finally, it is in the web development has long ceased to creating pure information pages with lots of text. Especially in the fashion and design industry are increasingly large-scale and high-resolution images used. We would be surprised if this trend would not continue in the coming year.
13) Video Backgrounds
A Spotify campaign site constitutes backgrounds on video. (Screenshot: Spotify )
One might think that video backgrounds would be rarely represented in order to call it a classic trend. Nevertheless, there is no medium that can convey so much emotions such as video. With HTML5, the path was paved us to better integrate this tool into our projects and gives us a way to create interactive and exciting websites.A video background totally change the user experience of a website and gives projects a new visual and emotional depth. For pages that tell a story, an indispensable tool.
14) Content-centric design
When content-centric design, the focus is on the visitor. The navigational elements remain in the background, the contents move it into the center. Emotional appeal is the key to success. Images, videos and strong typography set the content in the scene and let us skillfully set the focus on the products.
15) Gesture Control
Leap Motion – small box, big impact. (Photo: Leap Motion )
The gesture control will be a big issue in the coming year. Microsoft and Intel drive a trend under the name “Perceptual Computing” and will complete us in the future, new ways of interacting with web projects offer. Windows 8.2 obtained, for example a gesture, voice and eye control next year. But other projects, such as Leap Motion can hope for an exciting future.
Conclusion: A vague outlook for 2014
There are many trends and developments that make the Internet currently to be such an exciting field. As always, some of these trends will argue, while others quietly and Leisel disappear. No one can predict the future and already know what they will bring. Nevertheless, the world is not standing still. Every day we experience new ways to make the Internet a little more exciting and interactive.
In this sense: In an exciting and eventful year 2014.